Let AI handle the repetitive work, focus on sales
SoftImobiliar natively integrates AI for every time-consuming workflow: contacting owners and clients, voice commands via WhatsApp, chatbot and voicebot on your website. AI trained exclusively on the needs of Romanian real estate agencies.
4 AI modules that grow your agency
SoftImobiliar AI is not a gadget — it's 4 integrated modules that save dozens of hours per week for every agent.
AI Chatbot & Voicebot on your agency's website
AI assistant available 24/7 on your website, trained on your property portfolio and agency procedures. Visitors get instant answers, schedule viewings, leave contact details — without you being at the computer.
- Text chatbot integrated on your site via a widget — answers questions about properties, prices, financing.
- Phone voicebot that handles calls, qualifies leads, schedules viewings — in English, Romanian and 50+ other languages.
- Trained on your agency knowledge base (portfolio, prices, procedures) — accurate answers, not generic ones.
- Hand-off to a human agent when the conversation gets complex (price negotiation, contract).
- All conversations auto-saved in CRM as new leads, assigned to the area-responsible agent.
Technology by AllAI.ro — strategic SoftImobiliar partner for conversational AI.
AI Campaigns that contact owners & clients by themselves
SoftImobiliar AI launches smart WhatsApp campaigns to automatically contact private owners or portfolio clients — for listing acquisition, status updates, sales follow-up.
Owner Campaigns
AI contacts private owners from IMOLEAD on WhatsApp to propose brokerage — listing acquired in your portfolio.
Client Campaigns
AI contacts clients with active requests for status updates ("Still searching? Budget changed?") and suggests new matching properties.
Lead Campaigns
AI auto-follows-up cold leads ("30 days ago you asked about X — still interested?").
Portfolio Campaigns
AI contacts owners in your portfolio for updates ("Is your property still available? Price change?") — keeps your portfolio clean.
We're a real estate agency in your area working with active clients for this neighborhood. Are you open to discussing brokerage?
• New price: €145,000 (-€10,000)
• Status: Reserved 48h
• Synced with 6 portals
Notify matching clients?
Manage your CRM from WhatsApp, with text or voice commands
On the field, without opening your laptop, send a voice command on WhatsApp to the SoftImobiliar bot and AI executes it instantly in the CRM. Price change, listing pull, lead added, status update — all by WhatsApp message.
- Voice or text message — AI understands both ("drop the price to 145000" or audio recording).
- Whisper transcription (OpenAI) + GPT-4o interpretation — perfect English/Romanian, understands "one hundred forty-five thousand".
- Supported operations: price change, listing pull/republish, mark reserved/sold, new lead, schedule viewing.
- Instant confirmation — AI replies with action summary + portal sync.
- Full audit — all voice commands logged in CRM, see who did what.
Technology: Twilio WhatsApp Business + OpenAI Whisper + GPT-4o-mini · Latency under 3 seconds.
AI Lead Score + Automatic Cross-Matcher
AI analyzes every new lead and assigns a 0-100 score based on behavior, budget, urgency, interaction history. Agents see immediately which leads deserve priority follow-up.
AI Lead Score 0-100
Automatic score for each lead based on signals: budget, urgency, profile completion, clicks, messages, viewings.
3-Source Cross-Matcher
AI matches requests with properties from 3 sources simultaneously: own portfolio + IMOLEAD + VDI.ro portal.
Hot Leads dashboard
Separate dashboard with leads scoring ≥70 — focus commercial effort on these.
Conversation analyzer
AI scans all calls and WhatsApps, detects buying signals ("I want to close this today") and alerts the agent.
Ready to let AI handle the repetitive work?
Request a live demonstration with a specialist — we'll show you exactly how the 4 AI modules work for your agency.